Since our last update in early September, we are pleased to announce that Martin Galligan has been appointed as the new CEO of Bubl Technology Inc. effective October 15th 2015. Dan Mills, who was serving as Interim CEO since late August, has taken the role as Chief Technology Officer. Bubl is very pleased to have found an executive of Marty's calibre to help guide Bubl through the next stages of its growth and capital requirements.
Marty is a seasoned executive with extensive experience within the Information, Communications and Technology sector. Most recently, Marty was CEO & President of Angoss Software Corporation, formerly listed on the TSX, where during his tenure he successfully revitalized Angoss fortunes by improving the product roadmap and gaining significant product positioning in both Gartner’s Magic Quadrant and the Forrester Wave. Important for the future growth and capital needs of Angoss he successfully lead the company private with a USA based private equity firm. Today, Angoss is positioned as a leader in the advanced analytics space with an enviable list of Fortune 500 companies serving customers in over 30 countries worldwide.
Marty also has an expert understanding of sales & marketing strategies that were developed during his consulting years as a Group Vice-President of MarketBridge Inc. located in Washington, D.C. where he lead several global strategic Go-to-Market initiatives with clients in the technology sector. Earlier in his career Marty was a senior executive of Xerox Corporation enjoying a successful career in sales with numerous Xerox President Club awards for sales excellence. In Canada Marty held both Vice President of Marketing and Vice President of Sales Operations roles before being promoted to North American Vice President with staff in located in Canada & the USA.
Bubl is excited to welcome this new member to its executive management team. Marty arrives at a pivotal moment for Bubl with invaluable experience, and we are excited to have him help craft and navigate the next episode of our journey.
In a previous post we talked about the amazing use case of immersive media for creating empathy. We referenced the Clouds Over Sidra video that was created by VR company Verse to help draw the attention of large companies and potential supporters to a location they were looking for funding in. They did this with an amazing VR video that allowed viewers to better identify with the needs of the cause.
Today we are featuring a similar use case but this time by a Bublcam owner who is using immersive media to educate around their initiative. The organization Sight to Sky provides low cost, high impact primary healthcare to remote mountain communities. They used a Bublcam to capture educational videos in the locations where they are offering their services, take a look:
This video was embedded on the organization's website in a blog post they created and they use it today to introduce potential volunteers to the environment they would be helping in. They’ve also shared this video with their community on Facebook.
The takeaways for our Bublcam owners and anyone considering purchasing one given these examples are the following:
1. If you are trying to recruit volunteers or supporters for any cause or charity, a spherical video can provide an invaluable first hand experience
2. Overlaying strong audio to your a bubl video can give a distinct clarity to your message
3. Spherical videos can be used simultaneously for promotion, education and to generate buzz on social communities
We hope you’ll take a look at the Sight to Sky project and consider using bubl videos to help out your social cause soon.
The Bublcam features active exposure adjustment across lenses. The goal of the balanced exposure method across lenses is to provide you with an even colouration in your bubl video. Just as you see the lighting adapt in standard video capture when there is movement and change in the lighting of the scene, you also see the exposure adjust in a spherical video. The difference is that with the Bublcam and other spherical capture devices, there are multiple lenses that capture different scenes with each of the different lenses. This makes the exposure adjustments more obvious during playback.
Many of our users will identify right away with this if they’ve ever tried to capture a bubl video. At times it may appear as though you see an inconsistent colour produced by one of the four lenses for a period of time in your bubl video. This is impacted by variable lighting across lenses.
If the change in lighting is extreme, the exposure adjustment will be more obvious. Here are some examples:
Extreme adjustment example outdoors:
Outdoor car video moderate adjustment:
Kayaking video consistent lighting:
Indoor consistent lighting:
Please see Automatic Balanced Exposure for more information on this topic and strategies for post-production of your video footage if you experience inconsistent lighting in your video output.
Take a look and let us know if you use this method or another to produce an amazing bubl video. Don’t forget to share your bubl videos with us!
Facebook just announced that it has launched its highly anticipated spherical media player with select content contributors. Over the coming weeks they will be rolling out support of spherical media for all users.
This is a huge step towards making spherical technology and immersive experiences mainstream for consumers especially following YouTube’s announcement of support earlier this year.
We believe that there is a bright future for spherical media and are so excited to be a part of this revolution! The Bublcam makes the creation of this type of content possible for anyone because of its simple, end to end workflow.
At Bubl we are committed to supporting all spherical media platforms so our customers have the flexibility they need when it comes to sharing content. We will continue to improve our technology and adapt to major announcements like this one.
Content from the Bublcam is already compatible on Facebook and we encourage our users to begin uploading videos they would like to share with the community!You can purchase a Bublcam through our website. Our next production round begins shipping on December 15, 2015.
Following $4.6M Seed Closing Including Samsung Ventures, Bubl Performs Management Change in Preparation for High Growth
Internal Reorganization Enables Further Capital Growth and Allows the Company to Navigate Demand for the Bublcam Following Successful Delivery of First Production Round
TORONTO, ON--(Marketwired - Sep 2, 2015) - Bubl Technology Inc., creators of the Bublcam, the world's first fully spherical consumer camera, announces that following the close of its $4.6M Series Seed funding round including Samsung Ventures, J-Tech Capital and other strategic investors, it will perform organizational changes to its executive management team as it prepares for its next round of growth. The changes also come on the heels of Bubl's successful delivery of the first production round of the Bublcam to thousands of Kickstarter backers and pre-order customers. Further financial details have not been provided.
Bubl represents one of the most promising startups in the $15.9 billion VR entertainment market where spherical media has huge potential to fundamentally change the way audiences interact with content. "We have been thrilled to work with Bubl's founders on this successful raise and are looking forward to this next stage of their evolution. They are a company well positioned for tremendous growth," says Ana Serrano, Chief Digital Officer, CFC and Executive Director, IDEABOOST digital entertainment accelerator.
As part of the changes, Founder and CEO Sean Ramsay will move to Founder, CINO, enabling Ramsay, the visionary behind the Bublcam, to focus on the product vision and technology. Current VP of Hardware Dan Mills will serve as interim CEO. Mills will steer the company through the next stage of growth.
"Bubl Technology has evolved since our initial Kickstarter campaign," said Ramsay. "The original vision was a simple to use app and a spherical camera, but now we've developed so much more -- an entire ecosystem of hardware and software spherical technology for consumers. I'm excited to focus my skills and time on my passion, which is the product vision -- bringing more strategic partnerships and technical thinking to the new ecosystem we've been tirelessly building over the last 13 months. Dan is such an amazing asset to this company and he will spend more of his time focusing on the future corporate trajectory of the company."
Mills, who has been with Bubl Technology since the beginning, has extensive management experience and will ensure the business continues to exceed expectations. "Bubl Technology is growing faster than we imagined, and these changes will help us continue to deliver superior spherical technology to consumers," said Mills. "I've seen this company adapt and mature throughout the years and am excited about our bright future."
Mills will serve as interim CEO effective immediately. Bubl's Board of Directors is currently conducting an executive search for a permanent CEO to ensure that both the next round of capital growth and corporate direction will create the best options possible for Bubl.
About Bubl Technology
Bubl Technology Inc. delivers the most innovative 360-degree camera and software offerings in the world. The Bublcam is the world's first spherical consumer camera that provides users with the ability to capture fully spherical photos and videos and share them with anyone, anywhere. Bubl is a graduate of CFC's IDEABOOST digital entertainment accelerator.
View the press release on Marketwired here.
Bubl's Sean Ramsay is on a panel at the upcoming VRLA Summer Expo and we are giving away one Bublcam!
Participation is simple:
"You need to see what’s inside this bubl: LINK TO BUBL #BublcamAtVRLA"
You need to see what’s inside this bubl: http://bubl.io/experiences/28c451a0-2103-483e-8177-7ffbc677ba20
Don't forget to use the hashtag #BublcamAtVRLA so we capture your entry!
The winner of a brand new Bublcam will be announced at 2:00PM EST on Monday August 31, 2015 by random draw.
Contest Opens: Wednesday August 26, 2015 at 12:00pm EST
Contest Closes: Saturday August 29, 2015 at 11:59pm EST
Winner to be Announced on: Monday August 31, 2015 at 2:00pm EST
Rules for Participation:
- Must be 18 years of age or older
- Must have a valid North American shipping address
- Odds of winning depend on the number of entries received
- No purchase necessary to enter
Welcome to the 50th update to our Kickstarter community. Here is the most recent news from our Bubl.
This has been a very special week for us here at Bubl as you may have seen the press release regarding shipments. While we are still working out final logistics with a few backers and pre-order customers we are happy to communicate that we have officially shipped all Bublcams from this manufacturing round.
Bubl Product Prototyping… Underwater
One topic that has already been posted in the Community section of our Support Centre that we are taking action on, are waterproof housings for the Bublcam. Our firmware engineer, Ed Shen tested out a prototype while on his travels to Hawaii. We’re still early in prototyping possible housings, but the Bublcam performed really well on this journey! Head over to our Xplor app to experience the full bubl.
The Community section of our Support Centre is a place we encourage you to post feedback and product suggestions to help us build our roadmap. We will continue to use this Community topic thread to update you on progress with our prototyping efforts so follow the topic if you’d like to stay in the loop.
This week a new update to our Android app was released. We hope that you will test it and let us know if you see improvements, particularly concerning the advancements made to wifi connectivity to improve stability between device and the Bublcam. Your feedback is important to us so get in touch with your Bublcam Assistant, let us know in Slack or in the Community.
VRLA Summer Expo
Sean will be speaking on a panel alongside Jaunt VR, Google and GoPro at the upcoming VRLA Summer Expo. We’re excited to contribute our views on VR and particularly on making this technology available at the consumer level on this panel. We hope you’ll be there and if you are be sure to say what’s up to Sean and let him know your thoughts on the rapid growth of VR!
Thanks everyone, as always don’t hesitate to contact us should you have any questions or concerns regarding your Bublcam.
Here at Bubl we are most excited about getting the Bublcam into the hands of our community members. This is because, most importantly, we know that it will be our customers who will help us to understand the true extent of the applications of spherical media!
One Bubl employee, firmware engineer Ed Shen, took home a Bublcam recently for the weekend. He brought it along to a personal training session at a local community centre with his boxing coach. When he brought back a bubl video the results were inspiring, check this out:
How amazing is the idea of a personal training video in virtual reality?! Practice from the comfort of your home, box without the risk of ever getting hit! Looks like we weren’t the only ones with this idea as we found an article on BBC on this very topic.
Technologies such as ours at Bubl Tech, the MYO armband by Thalmic, headset providers like Oculus Rift and others, lead us to believe that the world of physical fitness will be brought to an entirely new virtual level in the very near future.
Other news sites like NY Times have also brought attention to the use of technology in fitness comparing fitness apps and personal trainers. In the end the journalist actually chose the mobile app over the personal trainer because of the convenience and accessibility for her day to day life. It seems only logical that VR content will be incorporated into fitness applications like FitStar to add the personal touch and sensation of one on one attention from a trainer, even if virtual.
If you have a VR headset try out the shadow boxing video from Huron Park Recreation Centre with coach Alan Jamil.
What are some other fitness applications you could imagine using VR as the display medium?
As you know the road to shipping has been a long one, filled with discoveries and unexpected turns of events. Slowly we are getting closer and closer to a complete and revolutionary product.
We are looking forward to getting you your Bublcams and are still planning to begin sending batch shipments out near the end of June. You will be the first “beta” testers of this revolutionary camera and we are looking forward to getting into feedback collection mode soon of what is primarily the Bubl Developer Kit. When we are given details from the manufacturer regarding the shipments schedule we’ll pass that on to you so please stay tuned for more details on this.
At this time we are actively finalizing manufacturing details before we go to China to monitor the assembly line. We’re working hard on getting image focus and quality from a lens perspective to be more consistent. A few different solutions have been implemented to help with this. We’ve also finalized materials for the manufacturing design including new matte panels and a new bubl button. We’ve built some in house to ensure it’s everything we would all want and here’s a picture of what you’ll be receiving:
Further, we have submitted our mobile app update to the stores. Once approved this update to your existing Xplor mobile application will incorporate Bublcam remote control and media management all within one app.
We are in the process of creating a very important demo for you on a critical new element that has been incorporated in the Bublcam and will have that ready by next week. Stay tuned and thanks for sticking with us!
We recently posted to our blog about the role of spherical media in broadcasting. Hope you had a chance to check that out and if not, here’s the link.
In our last update we mentioned we had submitted our Bubl Xplor App for approval and we’re now happy to announce its availability in the app stores!
This build gives you access to a stream of curated editorial content including spherical images and videos we call bubls, from the Bubl team. You’re able to view bubls using touch, gyroscope or VR mode and toggle simply between these views by tapping the view icon in the bottom left corner of the screen in the media player:
Launched on mobile in the Xplor app is 3AM, an experimental style piece from Ian Tuason of DimensionGate Studio that looks at the potential for horror based VR video. The 3AM video was also launched on YouTube 360 and was picked up on social channels from Ashton Kutcher and Lil Wayne.
Even as you read this, we are still working on improving the Bublcam and mobile app in order to improve capture. We are aware of discussions in the community regarding the challenges associated with achieving consistent colour and clear detail in spherical media. We are testing with the Bublcam everyday in an effort to improve this and provide you with the appropriate settings to capture the best possible media. Remember to continually visit your Xplor app on your mobile device or Bubl.io online for the latest content from the Bubl team.
We hope you are getting excited about receiving your Bublcams, we are definitely getting excited about being able to ship them.
Some very important updates are coming your way in the next few weeks so until then thanks so much for staying with us and being a part of our community and we hope you enjoy xploring the beginnings of our world of bubls.