In a previous post we talked about the amazing use case of immersive media for creating empathy. We referenced the Clouds Over Sidra video that was created by VR company Verse to help draw the attention of large companies and potential supporters to a location they were looking for funding in. They did this with an amazing VR video that allowed viewers to better identify with the needs of the cause.

Today we are featuring a similar use case but this time by a Bublcam owner who is using immersive media to educate around their initiative. The organization Sight to Sky provides low cost, high impact primary healthcare to remote mountain communities. They used a Bublcam to capture educational videos in the locations where they are offering their services, take a look:

This video was embedded on the organization's website in a blog post they created and they use it today to introduce potential volunteers to the environment they would be helping in. They’ve also shared this video with their community on Facebook.

The takeaways for our Bublcam owners and anyone considering purchasing one given these examples are the following:

1. If you are trying to recruit volunteers or supporters for any cause or charity, a spherical video can provide an invaluable first hand experience 

2. Overlaying strong audio to your a bubl video can give a distinct clarity to your message

3. Spherical videos can be used simultaneously for promotion, education and to generate buzz on social communities

      We hope you’ll take a look at the Sight to Sky project and consider using bubl videos to help out your social cause soon.

      The Bublcam features active exposure adjustment across lenses. The goal of the balanced exposure method across lenses is to provide you with an even colouration in your bubl video. Just as you see the lighting adapt in standard video capture when there is movement and change in the lighting of the scene, you also see the exposure adjust in a spherical video. The difference is that with the Bublcam and other spherical capture devices, there are multiple lenses that capture different scenes with each of the different lenses. This makes the exposure adjustments more obvious during playback.

      Many of our users will identify right away with this if they’ve ever tried to capture a bubl video. At times it may appear as though you see an inconsistent colour produced by one of the four lenses for a period of time in your bubl video. This is impacted by variable lighting across lenses.

      If the change in lighting is extreme, the exposure adjustment will be more obvious. Here are some examples:

      Extreme adjustment example outdoors:

      Outdoor car video moderate adjustment:

      Kayaking video consistent lighting:



      Indoor consistent lighting: 

      Please see Automatic Balanced Exposure for more information on this topic and strategies for post-production of your video footage if you experience inconsistent lighting in your video output.

      Take a look and let us know if you use this method or another to produce an amazing bubl video. Don’t forget to share your bubl videos with us!

      Facebook just announced that it has launched its highly anticipated spherical media player with select content contributors. Over the coming weeks they will be rolling out support of spherical media for all users.

      This is a huge step towards making spherical technology and immersive experiences mainstream for consumers especially following YouTube’s announcement of support earlier this year.

      We believe that there is a bright future for spherical media and are so excited to be a part of this revolution! The Bublcam makes the creation of this type of content possible for anyone because of its simple, end to end workflow.

      At Bubl we are committed to supporting all spherical media platforms so our customers have the flexibility they need when it comes to sharing content. We will continue to improve our technology and adapt to major announcements like this one.

      Content from the Bublcam is already compatible on Facebook and we encourage our users to begin uploading videos they would like to share with the community!

      Head to our Facebook page to see today's bubl video on the social network.

      You can purchase a Bublcam through our website. Our next production round begins shipping on December 15, 2015.