Bubl Production and Delivery Update

When we launched our Kickstarter campaign last November, we hoped to sell two or three hundred Bublcams to photo, video and virtual reality enthusiasts and professionals around the world. Instead, we were blown away by the overwhelming response from an incredible community who was willing to help us develop Bubl technology. We didn't realize just how much being the first fully spherical technology provider would help cultivate an entire lifestyle for all other 360º camera manufactures, photos and video content creators and 360 application developers.

Manufacturing over a thousand Bublcams for your pre-orders as well as our backers, it's accompanying API/SDK and software is no simple feat. Because of this, we’ve been hiring, working around the clock and often just not sleeping, in order to produce and distribute units and the most extensive and easy to use apps and software in just 6 short, crazy months. We’ve had to modify our original design for mass-manufacturing and, at the same time, balance iOS, Android, browser and desktop development with our narrow schedule. We also recognized advancements that could be made in both hardware and software that would only serve to create the best zero blind spot photos and videos.

We wanted to have the Bublcams to all of you for the summer; but more than that, we want to ship only the best camera and software technology suite possible. In order to accommodate the required changes, software advancements, and manufacturing duration, we had to shift our ship date.

We're happy to be able to finally announce that Bublcams and Bubl software will begin shipping to backers in August and to pre-orders in September 2014.

We want to thank everyone for their patience and support. You will soon own the first and only fully spherical consumer camera in the world. We will be announcing some collaborations and partnerships that will enable you to do much more with your Bublcam and software.

We want to share a few details on why the deadline had to be pushed and what we've been doing behind the scenes to improve and deliver Bubl technology.

Delivering the Best Technology Possible 

We were able to better test lens quality as well as colour and light calibrations. We wanted to ensure that as we delivered high quality video and photo quality. We had to ensure that not only would the Bublcam create the images our backers wanted, but our SDK will allow for you to edit items like Lens Correction, Gain, Noise Reduction, HDR, Brightness, Saturation and much more. The Bubl hardware and software is designed to provide features photographers and videographers, actually use, as well as standard shot modes to allow fast and easy shot capturing.

Some Kind Words

Since our Kickstarter campaign we have learned a lot about how much the world has been looking forward to using our technology. We did not truly realize all of the different ways content will be created. Our backers and pre-order customers included such a diverse group of incredible professional and enthusiastic individuals. We can't talk a lot about everyone we met, but one company wanted to share something you...

Software For All Platforms 

We have produced beta iOS and Android software for mobile phones and tablets, but it was in accomplishing some of the really important features introduced to us from everyone that really helped shape the final results. The search for top talent isn't easy for anyone these days, but we've been able to hire some incredible developers. Our firmware coupled with our UX, app and desktop designers and developers have worked tirelessly to create professional, well designed and easy to use applications. This effort continues today as we rapidly approach our delivery date.

The Story Continues

We’re counting on you, our Bubl community, to help us shape the future of 360º spherical hardware and software technology. Your Bublcams will soon be in your hands and we hope you’re as excited as we are!

Joanna Taccone
Joanna Taccone


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